Tuesday, January 22, 2008

Mastiff Tech Pvt Ltd -- MediaTrust to Podcast 2008 Santa Barbara International Film Festival

Santa Barbara, Calif. (PRWEB) January 22, 2008 -- MediaTrust, Inc. (www.mediatrust.com) today announced that it has once again been selected to create and distribute podcast interviews directly from the red carpet at the Santa Barbara International Film Festival (SBIFF). The SBIFF (http://www.sbiff.org/) will take place from January 24 to February 3.

The 2008 event is expected to attract the biggest names in the film industry including Angelina Jolie, Cate Blanchett, Tommy Lee Jones, Ryan Gosling, Javier Bardem, Casey Affleck, James McAvoy, and Ellen Page. Audio and video podcasts will be available at http://pod.sbiff.org and podcast directories like Apple's iTunes.

"The podcast from the red carpet is something that the SBIFF started two years ago in the film festival industry," said Scott Parent, vice president, Search and Social Media Optimization, MediaTrust. "We are bringing candid behind-the-scenes coverage to not only those that attend the festival, but to those around the world."

The MediaTrust Search and Social Media Optimization Division works with organizations such as the SBIFF to produce podcast episodes, and to distribute them online using best practices in Search Engine Marketing and Social Media Optimization. In 2007, the SBIFF counted 30,000 in-person attendees, and leveraged MediaTrust's expertise to attract more than 700,000 additional attendees online. To learn more about MediaTrust's work with the SBIFF, please visit http://mediatrust.com/casestudy_sbiff.html.

"We are honored and excited to be producing the SBIFF podcast once again," said Peter Bordes, CEO and founder, MediaTrust. "The SBIFF is leveraging cutting-edge online media to share world-class content and to promote the vision of the organization regardless of location."

Dedicated to the art of filmmaking, the SBIFF offers a broad array of international and independent films. The SBIFF endeavors to enrich the community both culturally and economically by presenting 11 days of films, seminars, symposiums and parties. With films from American Independents to major studio releases, to award-winning foreign films and international documentaries, cinephiles have the opportunity to discover mainstream and alternative films, as well as meet the filmmakers and talk with them after screenings. The SBIFF is in its 23rd year.

About MediaTrust
MediaTrust is an ecosystem of online media properties. MediaTrust combines innovative interactive media and advertising technology with human service and expertise. Companies that choose MediaTrust benefit from relevant and intelligent online campaigns that deliver higher ROI and greater success in acquiring customers, creating brand awareness, generating sales and driving traffic.

MediaTrust comprises: Advaliant, a performance-based affiliate marketing network (www.advaliant.com); data management and Search and Social Media Optimization services; leading-edge media technologies; and the MediaTrust Integrated Solutions Group (ISG). The ISG is comprised of specialists that analyze customer needs and build custom performance-based campaigns that optimize returns for each advertiser and publisher.

Mastiff Tech Pvt Ltd - Total IT solutions to raise $10 mn through private equity




Total IT solutions to raise $10 mn through private equity...

New Delhi: Digital software solutions provider Total IT Solutions on 21 Jannuary said it will raise $10 million through private equity and venture capitalist firms for funding its expansion plans.
“We are planning to raise $10 million through private equity and venture capitalist and will be investing the same in expanding our operations to new geographies like Middle East and new regions in Asia,” Total IT Solutions Managing Director Rajiv Mishra told PTI.
The company is also expecting over 22% rise in its turnover this year at Rs22 crore against Rs 18 crore last year, he added.
Mishra said the company has already initiated plans for market expansion with many leading companies of the region for distribution of their products and solutions.
“We have gone through extensive market research in the Middle East and Asia before initiating our sales and marketing plan with companies which have strong foothold in the region and having existing relationship with libraries in the region,” Mishra said.
Total IT Solutions, currently has 100 professionals and plans to increase the headcount across all its centres to 500, he added.
The company’s e-library solution has already been implemented across 200 institutes in the country.
The firm is also planning to launch a search portal -- Global periodical.com, which researchers can use to look for journals. E-library software solution helps the traditional libraries to migrate to the digital platform.
Other products from the company’s stable includes -- electronic journals server, solutions, virtual library, library digitization, e-subscription and library security and inventory solutions among others.

Taking product development offshore is not an easy task. It can get more complex if your partner is not up to your standards. We at Mastiff Tech realize how important things like time-to-market and quality are to your organization. That’s why we have prepared ourselves by streamlining our product development methodologies.

With a highly skilled team of 80 people, world class processes and infrastructure, Mastiff Tech today offers unmatched capability to leverage cutting-edge skills, reduce time-to-market and optimize solutions.

Mastiff Tech takes full ownership of your product life cycle providing complete end-to-end solutions. We have the experience and leading edge tools to take your product development phases to fruition.

- R&D, Prototyping
- Design and Development
- Testing
- Maintenance
- Support


Research is an integral and inherent part of any successful solution. To come up with an idea to solve a specific customer problem, Mastiff Tech keeps a track on the latest developments in this competitive technological world. We are equipped with the right solutions for your product development.

Mastiff Tech’s R&D division is a fully functional in-house facility which dedicates itself in understanding current and future technologies. We will help you in building your intellectual property. To have software as error-free as possible, Mastiff Tech uses following step-by-step procedure during our Design Process:
  • User Interface – The Prototype is developed and validated against the requirements and presented to the Client for approval
  • The Use Cases elaborated in the Analysis Model are represented using Collaboration Diagrams
  • Design Model elaborations are made from the Analysis Model. Validation of the Scope and estimates against the contract and revisions are made if necessary.
  • The Implementation Model is generated from Design.
  • The Test Model is generated from Use Cases
Mastiff Tech helps you come up with a working model until the prototype of that model is developed. These prototypes have been produced in various verticals or domains like Online Media and Custom Application products. These prototypes are put to successive iterations and testing so that improvements can be implemented.

Steps Followed
  • Concept definition
  • Concept evaluation
  • Prototype design
  • Technology evaluation
  • Prototype development

Posted by
Chitra Shergill
Business Development Analyst
Mastiff Tech Private Ltd.
Unit: 317-217,
Building No: 2, Sector: 1,
Millennium Business Park Mahape,
Navi Mumbai: 400 710
India
Tel: +91 22 67600600
Fax: +91 22 67600601
Cell:+91 9223519790
Skype: chitra.mastiff@gmail.com
Gmail: chitra.shergill@gmail.com
yahoo: chitra.shergill@yahoo.com
Hotmail:chitrashergill@hotmail.com
E-mail: chitra.shergill@techmastiff.com
Linkedin:http://www.linkedin.com/in/chitrashergill
Xing:http://www.xing.com/profile/Chitra_Shergill2
APsense:http://www.apsense.com/user/chitratechmastiff
Konnects:http://www.konnects.com/profile/chitra.mastiff/
My Space:http://www.myspace.com/chitrashergill
Bebo: www.bebo.com/ChitraS9
Website:http://www.techmastiff.com/
Website:http://businessventure.plaxogroups.com
Blog:http://chitrabusinessanalyst.blogspot.com/








Monday, January 21, 2008

Mastiff Tech Pvt Ltd - India one of our fastest growing export markets: Australian PM

Melbourne: India has become one of the fastest growing export markets of Australia and is expected to continue posting impressive rates of growth, Australian Prime Minister Kevin Rudd said on Monday, January 21, while outlining a five-point plan to combat inflation.
In his first major economic policy speech since taking over late last year, the Prime Minister described inflation as the “most pressing economic challenge Australia is facing and called the problem as one his administration “inherited” from the previous John Howard government.
Rudd noted that the downturn in the economic outlook in the US, Europe and Japan comes as strong growth in the Asia-Pacific region is continuing to drive demand for Australia’s rich mineral and energy resources.
“Over coming years, developments in China will increasingly shape both global and Australian economic conditions,” he said.
“The Indian economy has become one of our fastest growing export markets and is expected to continue to post impressive rates of economic growth. Combined, China and India accounted for around 40% of Australia’s export value growth in 2006-07,” Rudd said.
A key component of his inflation-fighting plan in the speech was to cut government spending to produce budget surpluses of 1.5% of gross domestic product (GDP), larger than the 1.0% target of the previous government.
The government would also examine options for providing incentives to encourage private savings and for tackling chronic skills shortages in the economy, he said.

Digital content and digital delivery of content and information are becoming increasingly ubiquitous, driven by the expanding technological capabilities and performance of delivery platforms, the rapid uptake of broadband technologies and improved performance of hardware and software. Network convergence and widespread diffusion of high-speed broadband has shifted attention towards broadband content and applications that promise new business opportunities, growth and employment.

Mastiff Tech’s functional expertise covers the entire gamut of the value chain in the media industry. This covers the domain from online games to development of applications for digital content commerce. We can develop you entire production planning solutions on various platforms and integrate them with standard databases.

Mastiff Tech
is focusing to be a premier online media technology provider. Our continuous efforts towards learning and innovating in this domain, makes us a better choice for product research and its implementation

Our Services include-

* Editing, storage, distribution and broadcasting solutions for the media industry
* Media management and archiving solutions for the media industry
* Development and optimization of audio/ video codecs
* Integrating P2P networks with existing site
* Media presentation on various players like WMP, iTunes
* Digital Rights Management and Licensing
* Customized web based Video Players
* Integrating Various Content Delivery Networks.

Posted By

Manoj Samuel
VP Business Head
Mastiff Tech Pvt Ltd

Thursday, January 17, 2008

Mastiff Tech Pvt Ltd Ventures


Research is an integral and inherent part of any successful solution. To come up with an idea to solve a specific customer problem, Mastiff Tech keeps a track on the latest developments in this competitive technological world. We are equipped with the right solutions for your product development.

Mastiff Tech’s R&D division is a fully functional in-house facility which dedicates itself in understanding current and future technologies. We will help you in building your intellectual property. To have software as error-free as possible, Mastiff Tech uses following step-by-step procedure during our Design Process:

* User Interface – The Prototype is developed and validated against the requirements and presented to the Client for approval
* The Use Cases elaborated in the Analysis Model are represented using Collaboration Diagrams
* Design Model elaborations are made from the Analysis Model. Validation of the Scope and estimates against the contract and revisions are made if necessary.
* The Implementation Model is generated from Design.
* The Test Model is generated from Use Cases

Mastiff Tech helps you come up with a working model until the prototype of that model is developed. These prototypes have been produced in various verticals or domains like Online Media and Custom Application products. These prototypes are put to successive iterations and testing so that improvements can be implemented.

Steps Followed

* Concept definition
* Concept evaluation
* Prototype design
* Technology evaluation
* Prototype development


Mastiff Tech believes in total client satisfaction. Backed with the technical expertise and years of experience in providing IT solutions to the industry, Mastiff Tech offers its service to enhance clients’ business productivity through consulting and IT implementation, with the aim that the clients focus more on their core business area.

Mastiff Tech’s custom process solutions provide the IT backbone for the clients business. Our expert technical and domain specialized team understands your business process requirements thoroughly, prepares architecture, develops the process system, tests and finally implements it. We rely on industry-standard software development practices and rigorously test the applications to ensure defect-free delivery.

This strategy works well with our clients making them more precise on business growth and handling core issues.

Steps Followed

* Requirements collection and analysis
* Software architecture
* Feature definition
* Project planning
* Requirement management
* Project management
* Product development
* Prototype validation

Triber
Triber.com is a revolution in personalized Internet Consumer Services. Triber.com is Netherlands based company which is targeting user base from the age group of thirty to sixty. The idea is to provide a simple but effective internet based tool that will ease your life online.
Case study
Saavn
Our client is a New Media company based in New York. Company is targeting Internet and Mobile customers to View and Buy South Asian Movie Content like Songs, Ring Tones and Full Length Movie. Content is delivered through Thin Clients, Mobile gateways and Big cable companies like Comcast, Time Warner etc.
Case study
Babysitters
Babysitters.com is a company focused on connecting Parents with babysitters through unique and interactive techniques. The website helps people to join babysitters community interact through various Networking tools and also gives an opportunity to advertisers to advertise appropriately. It boasts a dedicated clientele of around 20,000 sitters and 150,000 parents.
Case study
Sportsvite
A social networking site for sports enthusiasts. Sportsvite combines sports-specific targeted search and member profiles with invitation and game management tools. Members can also keep track of stats and future games, send out email invitations, and maintain their schedule for their teams in leagues or casual pick-up games. Sportsvite is a free service. Sportsvite was released in beta version in the spring of 2006. Sportsvite has over 20,000 active members. The most popular regions for Sportsvite members are New York City, the Bay Area, Chicago, Boston, San Diego, Austin and Denver. The most popular sports are Soccer, Softball, Basketball, Football, Volleyball and Tennis. Sportsvite raised its first round of capital that was reported to be up to $2 million in February, 2007.
Case study
WTP
The client is an organizer of pocker tournaments in US. Poker,as one of the hottest game played in there, has many insterested players, who want quality environment to play. The Client is bringing these games to favorite Taverns around the world! These are NOT online poker games, these are Live Poker Tournaments!
Case study
Podbridge
The Client is a podcast audience measurement and ad network service. They provide:
  • Accurate measurement of podcast listens – not just downloads
  • Audience profiles with demographics, listening habits and locations
  • Connections between podcast content providers and advertisers
  • Dynamic ad insertion, rotation, measurement and consulting services
Case study

Regards

Chitra Shergill
Business Development Analyst
Mastiff Tech Private Ltd.
Unit: 317-217,
Building No: 2, Sector: 1,
Millennium Business Park Mahape,
Navi Mumbai: 400 710
India
Tel: +91 22 67600600
Fax: +91 22 67600601
Cell:+91 9223519790
Skype: chitra.mastiff@gmail.com
Gmail: chitra.shergill@gmail.com
yahoo: chitra.shergill@yahoo.com
E-mail: chitra.shergill@techmastiff.com
Linkedin:http://www.linkedin.com/in/chitrashergill
Xing:http://www.xing.com/profile/Chitra_Shergill2
APsense:http://www.apsense.com/user/chitratechmastiff
Konnects:http://www.konnects.com/profile/chitra.mastiff/
My Space:http://www.myspace.com/chitrashergill
Website:http://www.techmastiff.com/
Website:http://businessventure.plaxogroups.com
SLide:http://chitrashergill.slide.com/